I started writing this blog post on Friday night -
"Hang out with all your PALS," I had joked in the car.
The off the cuff slogan seemed simultaneously compelling and embarrassing, like a Dad joke that already had too much emotional investment. No one will laugh, but everyone wants the relief of ending the comedic setup.
"PALS. Performances, arts, and live shows. That is what I want VIVA to do."
I really want to enrich life for everyone...
... but in order to enrich the lives of everyone, I have to start small.
We saw Briefs at the Sydney Festival over the weekend. The Brief boys put on a phenomenal show - which we had already read about in Time Out - but as with all live shows, words in a review can never quite capture the atmosphere and mood.
Maybe it was a bit presumptuous, but I really wanted the Brief boys to be well rewarded for putting on a show for us. I wanted to encourage more performances like Briefs and more people to attend these performances.
"I want more people to go out to see these shows. Not just go down to their local happy hour all the time."